Another year, another Nike Air Max and this time its the 270 which draws inspiration from the Air Max 93.
Coined as ‘Nike’s first lifestyle air trainer since the Air Safari in 87′, the introduction of the Nike Air Max 270 marks the next chapter of visible air. Yes the Air Max originated on the track but to be honest, it made its name on the streets from the nineties to the noughties to modern day. Sneaker culture has been based around the evolution of visible air since the first Air Max 1 was released in 1987. Last year marked the 20th anniversary of the Air Max 97 with some blinding collabs’, alongside the introduction of the Vapormax.
As the title suggests, another year, another Nike Air Max, with the latest news of the soon to be released Nike Air Max 270. The latest addition to the Air Max family draws inspiration from the Air Max 93 and Air Max 180 featuring the tallest ever Air Max heel unit to date. Expect 270 collaborations a plenty as we move throughout the year.
The Nike Air Max 270 will be launching from nike.com from 1st February 2018. Also keep tuned for further Nike Air Max Day celebrations as the American sportswear giant celebrates another year of ‘visible air’.