Mazda Plans an Electric sedan, an EU Trademark Application Suggests

Mazda electric sedan trademark

The Mazda6 has not been marketed in North America in some years, but the carmaker allegedly still has ambitions for the vehicle in Europe. A recently unearthed EU trademark application suggests a new electric automobile may be on the road. According to Autoguide, the business intends to trademark the “Mazda 6e” and the “6e” emblem, which might serve as the next-generation successor for the long-running Mazda 6 sedan.

Mazda will discontinue internal combustion vehicle production next month; it has not been marketed in North America since 2021. While we do not know what Mazda is planning, the trademark application specifies that it is for “automobiles and their parts; electric cars and their parts.”

The company has not had much success with EVs in the United States, as the short-lived MX-30 was only available in California and had a range of 100 miles. However, it is still available in Europe and has a rotary engine to extend its range. Mazda has also stated that it will investigate rotary technology for future uses, albeit it will most likely focus on compact range extender engines.

In their place, the business has produced numerous new SUVs and crossovers in the last few years, including the CX-50, CX-70, and CX-90. The last two are almost identical, except for their seating layouts. Instead of going all-in on EVs, it has developed plug-in hybrid technology, which could represent the brand’s connection with Toyota, which owns slightly more than 5% of Mazda.

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